+ Branding
+ Graphic Design
+ Web Design
+ Creative Direction

Featured Work

Terraform Cities

Terraform Cities is an environmental nonprofit and conceptual project exploring how to transform cities into thriving, green ecosystems that support the well-being of people and the planet by integrating abundant flora into the built environment.

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Brand Identity / Web Design / Graphic Design

Em Path

At Em Path, clarity is kind. Elizabeth Meltz solves the Leadership, Culture, and Management problems that stand in the way of personal and organizational development.

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Brand Identity / Naming / Web + Graphic Design

Amah Foods

Amah Foods is a specialty meal delivery service in Brooklyn offering an evolving weekly menu of vegetable-forward seasonal meal boxes with a Korean accent.

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Brand Identity / Web Design / Packaging

Ways to Work

Branding

  • Visual Identity

  • Naming

  • Art Direction

  • Brand Guidelines

Graphic
Design

  • Digital + Print

  • Packaging

  • Presentation Design

  • Brand Merchandise

Creative
Direction

  • Campaign Concepting

  • Creative Strategy

  • Art Direction

  • Set Styling

Web Design + Development

  • UX/UI

  • Wireframing

  • Squarespace Dev

  • CSS

Your Creative
Thought Partner

ARC is a one-woman creative studio led by Designer and Creative Director, Abby Ciucias in New York City.

ARC Studio launched in 2023 after a decade of leading design at several high-growth startups, spanning industries from food, hospitality, direct-to-consumer, and e-commerce.

I see myself as a creative partner. I answer the questions you might not have thought to ask. Knowing what to expect, I can think several steps ahead. I will give my honest feedback and push for the ideas I believe are most effective for my clients.

I approach my work with a blend of art and strategy and I consider my aesthetic to be minimalist, clean, timeless—with soul. My ultimate measure of success is creating work that has a net positive impact on the world.

Process Overview

My collaborative process involves understanding your goals, ideating innovative solutions, and executing with precision. I prioritize transparency and communication, ensuring you are involved every step of the way.

1

•
Brand
Discovery

2

•
Strategy
Alignment

4

•
Reviews +
Revisions

3

•
Creative
Development

6+

•
Ongoing Asset
Development

5

•
Asset
Delivery